For $3MM ARR Founders that want to
10x their business

If you have product market fit and are looking to scale then this is for you.

You'll learn the exact system I used to build 3 separate $100MM+ ARR orgs in 3 different industries.

Only 12 Founders can join at any given time so apply today and secure your spot.

Apply Now

Being a Founder is Hard.

Does this sound like your world?

  • You can sell but your team can't.

  • You don't know how to scale your sales and revenue teams.

  • You don't know who to hire or what qualities to look for.

  • You don't know what system to use and follow.

  • You aren't hitting the growth goals you need to sustain the future.

  • Or EVEN WORSE - You’re leading leaders, with no training or systems

Apply Now

If you're here - it's probably because you know that you and your team can do better.

Your Potential is Right in Front of You.

  • You've hit a plateau and aren't sure what to do next
  • You don't know how to motivate or inspire your team to hit their numbers
  • You're feeling he pressure to give direction and leadership but aren't sure how
  • You're putting in the "hours/grind" but aren't seeing the results you KNOW you can get to
  • You spend your evenings and weekends working and are losing time with family and friends
  • You aren't able to establish proper predictability to truly scale your business

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Check out our program details below to see if it's a fit for you.

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Apply Now

The SRA Program

Scale your business faster and go further.

Scale Faster

Don't reinvent the wheel. Use the frameworks and templates that we know work to scale your business faster. Time is Money.

No More Stress

Giving your team systems and frameworks ease anxious situations. By tapping into a proven system and community, you'll be able to lift the stress of your shoulders.

Lead Better

Identify how to LEAD your teams instead of managing them.  Learn how to create intentionality with your team instead of
"running through the motions".

Predictable Revenue

Systems = predictability. Stop losing to volatile performance and unknown gaps. Get the right systems down and start controlling your (and your team's!) income stream.

Apply to SRA

What Powers the SRA?

The framework is simple:

BIPSY

BIPSY has changed the leadership trojectory for thousands of reps at some of the biggest companies in the word. It's the leadership framework I lean on when fixing metrics that drive new results.

You'll learn what it is and how to use it when you watch the free training.

B = Behavior
I =Individual
P = Process
S = Systems
Y = You

WGLL

Drop down and get your WGLL on.

No, it's not a dance move. But you'll be dancing when you see the benefits of using it.

WGLL = What Good Looks Like.

The training shows you the importance of leveraging WGLL and studying greatness to unlock the best in your systems.

Scale good behavior.

D4

The D4 methodology is what brings WGLL to life. You will learn what D4 is and how to use it for your own teams.

D - Define
D - Document
D - Demonstrate
D - Deliberate Practice

Watch the free training to get more context on HOW you can use these to get the most out of your teams.

How does the SRA Work?

The program is limited to 12 founders at any given point. This insures that you're getting the help you need and that you're able to build real relationships with other founders like you.

The SRA is 12 months long and has monthly programming that's designed to help you and your sales teams get better.

Here's how it works:

- You (and your sales team) will get 6 1x1 calls with KD (worth 6 figures alone)
- There will also be a monthly sales training session that you and your sales team can join
- You're going to get all the templates, scorecards, and checklists that I've used to build multiple $100MM+ Orgs
- You'll get access to monthly experts that I'm going to bring in to teach you about other important areas of your business (AI, Copywriting, Marketing, RevOps, CS and so much more)

Again, this is only goin to be available to 12 founders at a time.

Apply Now

SRA Benefits

The SRA is 12 months long and has monthly programming that's designed to help you and your sales teams get better.

Benefits

SRA 

Doing it on Your own

6 x 1:1 Coaching Calls

Get Direct Access to me 6 x in the year. This is worth $$$$ alone. I'll sit down with you and your sales leadership team to give tactical + strategic guidance so you have a custom plan to follow for YOU.

Don't go it alone. Most programs give you the material and well wishes. I will be there with you every step of the way.

Monthly Sales Leader Workshop

You will be getting a group coaching leader workshop each month on topics like building playbooks, how to run effective 1x1s and building systems that scale. You'll learn the same systems that I used to build multiple $100M+ ARR Orgs.

Most sales leaders and founders are thrown into selling and building but are never taught how to do it. This leads to "brute forcing" your way to growth. It costs time, money and energy.

Monthly Sales Training or your Sales Team

Tactics beat fluff every single day. Your WHOLE sales team will get access to monthly trainings on topics like psychology, running demos, prospecting and so much more.

Skill Development is so important. Your reps can't get better if they're not getting the RIGHT skill development. We will go deep on building world class sales skills for your team.

Monthly Group Expert Calls

You'll learn from more than just me. I'm bringing in monthly group experts to help you learn more about AI, Marketing, RevOp, Customer Success and other very important areas of your business.

Most founders that I meet with don't have the network of credible experts to tap into. This means more trial and error and wasting time. I'm only going to bring in people that have a proven track record and KNOW what
they're doing.

Templates, Checklists and Scorecards

You'll get all the templates, Checklists and Scorecards that I've built after coaching 1000's of reps.

Don't reinvent the wheel. Building the right templates, checklists and scorecards can make or break your scaling ability. Don't waste time or leave money on the table.

Apply Now
We are only accepting 12 Founders/Sales Leaders at a time.

Here's what others have to say about SRA

Excellent course.  One of the best one's I've ever attend.  This is a must take for any sales leader.  KD has so much wealth to share

Jamie Hicks

SaaS Sales Leader

KD was simply amazing!  The content AND the delivery were top notch.

Thomas P Brennan

Director Of Sales

Great content that is tactical and very applicable to any sales organization - and I really appreciated KD sharing his many templates which not only help reinforce what he was sharing, but will definitely enable attendees to 'hit the ground' running and make an immediate impact.  And KD's sessions were extremely engaging and fun - highly recommend!

Tracy Chmelauskas

Head of Revenue Operations

KD is always awesome, but this course was especially great. It helped affirm the right motions and behaviors for me as a VP, and and put into perspective things I knew but didn't have a clear way to build and execute. I highly recommend this course!!

Thomas Parbs

Vice President of Sales

Out of all the training, courses, and coaches I've done in my career, nothing even comes close to the return on investment.

I took actionable steps to not only achieve 117% of goal, but get promoted into second-line management.

I now oversee a team of 34 people and frequently refer to my FLM lessons with the four managers I lead.

More importantly, 3 people on my team of 8 moved into frontline manager roles in 2021 and were able to nail their interviews [and first 120 days on the job] using FLM best practices.

Lydia Winn

Head Of Sales Development

I highly recommend it. It really helped me understand the right way to be a leader and I've seen more confidence in leading my team.

My team has definitely benefited from my new 1:1 structure. The hiring class was enlightening to make sure I was really asking the right questions within interviews.

KD is an engaging teacher and classes were fun to attend! I also made lifelong connections in my cohort class that have been an amazing sounding board even after classes were over.

Whitney Cox

Director Of Sales

Hard to say what was my biggest take away from Kevin's course, there was a lot. I think the biggest compliment I can give is that Kevin provides a ton of actionable things throughout the course. In my experience many similar courses give the "textbook" solution where as KD comes with real world experience on how to improve yourself and your team.

Alex Whittit

AVP Of Sales

KD's SLA was the key to me building a foundational framework that i still use today after taking this course over 6 months ago. Using metrics to diagnose issues and how to create achievable plans that the AE owns has been a stable of my style. Overall I came out of the course way more confident and prepared in my role and have found continued success with my reps since I'd do it again as a refresher

Ethan Hussay

Sales Manager

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SRA Foundations

The SRA was built on the following foundations - @KD I WILL REPLACE THIS CHART WITH SOMETHING ELSE

SRA TOPICS

Sales Leadership Topics

The backbone of the $1B Sales Leadership Methodology

The $1B Sales Leadership Methodology

Learn how to Scale Good + Regain Control

Lessons

  • BIPSY

  • WGLL

  • D4

Metrics and Issue Diagnosis

Where to FOCUS your time and efforts

Lessons

  • Introduction to Metrics

  • Metrics Part 2 - Key Sales Leadership Metrics

  • Metrics Part 3 - Quotas

  • Metrics Part 4 - Metric Calculator

  • Issue Diagnosis - Part 1 - Checklist

  • Issue Diagnosis - Part 2 - The Prescription

  • Issue Diagnosis - Part 3 - Rep Accountability

Hiring and Interviewing

Learn to Hire right the first time

Lessons

  • Part 1 - Intro to Hiring

  • Part 2 - Interviewing

  • Part 3 - Hiring Scorecard

  • Part 4 - Offers and References

World Class Coaching

Coach effectively so you don't lose good talent

Lessons

  • Part 1 - Intro to World Class Coaching

  • Part 2 - Coaching Framework

  • Part 3 - Practice Like a Pro

  • Part 4 - Coaching Culture

Culture Building and Motivation

Building standards and values defines your sales org/team

Lessons

How to Build a Sales Playbook

Specific ways to build the perfect sales playbook

Lessons

  • Part 1 - Playbook Fundamentals

  • Part 2 - People

  • Part 3 - Prospect

  • Part 4 - Problem

  • Part 5 - Process

  • Part 6 - Product

How to Build a Call Scorecard

Capture the RIGHT behaviors so you're not leaving $ on the table

Lessons

  • Part 1 - Call Scorecard Overview

  • Part 2 - How to Use & Build

  • Part 3 - Prospecting Card

  • Part 4 - Closing Card

  • Part 5 - Practice

Lessons in Leadership

Lead your teams instead of Managing them

Lessons

  • Part 1 - Leadership Fundamentals & Overview

  • Part 2 - Leading vs Managing

  • Part 3 - Leadership Tactics

  • Part 4 - Getting more out of your people

How to Run Impactful 1:1s

Intentional 1:1s > Checking In every week

Lessons

  • Part 1 - How to Run 1:1s

  • Part 2 - Types and Cadence

  • Part 3 - Topics to Cover

  • Part 4 - Structure and Prep

Tough Conversations and Radical Candor

Hard conversations that make life easier for you and your teams

Lessons

  • Part 1 - How to Have Tough Convos

  • Part 2 - The Framework

  • Part 3 - Tough Reps

  • Part 4 - PIPs and Terminations

  • Part 5 - Radical Candor

First Lead Thy Self

Live better. Sell Better.

Lessons

Onboarding and Ramp

Speed to sale - getting your reps ready faster

Lessons

  • Part 1 - Onboard Like a Pro

  • Part 2 - Science of Learning

  • Part 3 - Tribal Training

  • Part 4 - Ramping

Deal Management

How to Control Your Pipeline

Lessons

  • Part 1 - Deal Management

  • Part 2 - Buying Process and Methodologies

  • Part 3 - Forecasting

  • Part 4 - Deal Management Checklist

  • Part 5 - Deal Management

Time Management

The 2 Hour Solution to GET Your Time Back

Lessons

  • Two Hour Solution

World Class Sales Skills

This is what your sales team will get access to every month

Module

Mindset and Execution

Lessons

  • Intro to Mindset & Execution

  • The Kaizen Way

  • Standards vs Expectations

  • Mindset of Greatness

Module

Laws of Psycology and Influence

Lessons

  • The Science of Psychology and Influence

  • The Laws of Influence

  • Methods of Persuasion

  • Make them Feel

Module

Buyer Persona - Buyers Matrix - Think Like a buyer

Lessons

  • Think Like a Buyer & The Buyer's Matrix

  • Customer Interviews and how to Harness this Knowledge

  • Buyer Psychology - How Do Buyer's Buy?

Module

Discovery and Power Questions

Lessons

  • Problem Based Discovery

  • Gap Questions + Curiosity Openers

  • Unsettling The Status Quo

Module

Run a World Class Demo

Lessons

  • Intro to Running a World Class Demo

  • The Art of Looping & Connecting the Dots

  • Core 4 + Emotional Triggers

Module

Unsell the Status Quo and Jolt

Lessons

Module

Pricing and Closing

Lessons

  • Becoming a World Class Closer

  • Building The Proof

  • Preparation to Avoid Stalled Deals

Module

Champion Selling and Multi threading

Lessons

  • Champion Selling and Coaching Your Champion

  • Navigating the End of a Call

Module

Follow Up and Proposals (17:17 Minutes)

Lessons

  • Follow Up Fundamentals so you don't get Ghosted

  • Persuasive Proposals that Close Deals

Module

Objection Handling

Lessons

  • Introduction to Objection Handling

  • The "8 Mile and Double AA Methods"

  • Situational Objections & How to Solve Them

  • Building Case Studies & Stories that are Objection Proof

Module

Deal Management and Sales Process

Lessons

  • Intro To Deal Management Process

  • The Buying Process & What to Look For

  • Forecasting with Accuracy

  • Management Checklist

Templates

Templates and Assets You'll Get

Tactics beat fluff all day

The Goods

  • 1:1s templates

  • Issue Diagnosis Checklist

  • BIPSY Template

  • Coaching Plans Template

  • TIWYK - Skill Breakdown & Practice

  • Interview and Hiring Guide

  • Call Scorecards

  • Metric Calculator

  • Daily planner journal

  • Org Transformation Checklist

  • Manager Training and Standards of Excellence

  • Weekly 1:1 Coaching Digest

Book Your Plan Below

Book Now

FAQ’s

Please email aneesh@salesleadershipaccelerator.com if you have more questions about the membership and how it works.

1. Who is this program for?

This program is designed for leaders and managers who are committed to improving their sales leadership skills and driving better results for their teams. It's for those who are hungry for growth and looking for a proven system to achieve it. If you are open to new ideas, ready to invest in yourself and your team, and aspire to become a world-class VP/CRO, this program is tailored for you.

2. What will I gain from this program?

By participating in this program, you will acquire valuable skills and knowledge in sales leadership, including the BIPSY Leadership Methodology, world-class coaching techniques, effective 1:1 management, onboarding strategies, recruitment and interviewing best practices, culture-building, accountability, metric-based leadership, issue diagnosis, deal management, forecasting, and much more. You'll also learn stress management, time management, and prioritization techniques to help you lead better and live better.

This is the same system I used to build 3 x $100MM ARR orgs, 2 of which are unicorns ($1B+ valuation) and build multiple 100+ sales rep orgs.

3. How long is the program, and what does it include?

The program is month to month or annual depending on the plan you choose. You will receive a fixed number of monthly credits that you can use to redeem towards on-demand content of your choosing. This model allows you to take in content at the right pace, and keep you engaged with the material so you can get results faster. The membership has Sales Leadership content, Sales Skill/Mastery content and constant Bonus content that will be available for redemption every month.

‍4. Is this program suitable for beginners in sales leadership?

This program is suitable for individuals at all levels of experience. Whether you're new to sales leadership or looking to elevate your existing skills, the content is designed to benefit all participants. The comprehensive training modules cater to both novice and experienced leaders.

5. Can I get a refund if I'm not satisfied with the membership?

We offer a 7-day full refund membership so you can go in and get a taste of what's available and how it all works.

6. Is this program available globally?

Yes, this program is available to participants from around the world. As it is delivered online, you can access the content and participate in coaching sessions from anywhere with an internet connection.

7. Can I access the program content at my own pace, or is it time-bound?

You can access the program content at your own pace. The program is designed to accommodate your schedule, allowing you to review materials, attend coaching calls (or the recordings), and engage with the community at your convenience.

8. What makes your program different from others?

Our program is led by Kevin Dorsey, also known as KD, who is not just a consultant but an active sales leader with a track record of substantial success. He has built two unicorns and is currently working on his third, in addition to having built four 100+ rep sales organizations. What sets us apart is that KD is actively leading teams in today's dynamic sales environment, continually testing, tweaking, learning, and executing strategies that work in real-time. Our program draws from this wealth of real-life, up-to-date experience, rather than relying on what worked a decade ago.

Moreover, our program differentiates itself by focusing on leadership-level skill development and reinforcement. Many leadership teams receive little to no training, and this lack of development can hinder the effectiveness of sales training for reps. We offer a comprehensive program that addresses both leadership and individual contributor skill development, ensuring that the training sticks and drives tangible results.

9. Who have you worked with in the past, and do you have any testimonials?

Take a look at the testimonials section above. I have coached thousands of reps from some of the biggest companies in the world with this material.

10. How do I enroll in the program?

To enroll in the program, simply visit the plans section above  and follow the registration process. Once you complete your payment, you'll gain immediate access to the program materials and start your journey towards becoming a more effective sales leader.

11. How can I get more information or ask questions about the program before enrolling?

Feel free to reach out to our head of partnerships, Aneesh - aneesh@salesleadershipaccelerator.com with any questions.

12. What all do I need to know about the Monthly Credit Program?

The Gold and Platinum tiers give you either 1 or 2 monthly credits that you can redeem for modules of your choice.

Let's say you sign up for the Gold Program. You will now get 1 monthly credit that you can use towards a module.

Once you're in our community platform (Skool) - you'll have the ability to submit a form that uses a credit every month.

Credits roll over and are active as long as you're a member.

Cancelling your membership relinquishes all course materials and you lose access to anything you've redeemed before.

You cannot buy extra credits - the only way to unlock all course materials upfront is by signing up for The Black Hats Tier.

Please email aneesh@salesleadershipaccelerator.com with any questions on this program. We want to make sure you are aware of how everything works before you sign up.

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